Keep Customers Happy, Avoid These Mobile App Mistakes

Finding us in your spam mailbox? Please add us to your address book! Trouble viewing this email? View in Browser  Manage my subscriptions Leveraging Enterprise Software June 19, 2012 Ten Mistakes That Can Ruin Customers' Mobile App Experience While organizations are judiciously deploying their mobile application strategy, there are 10 major mistakes that cause mobile customer service failure. According to Gartner, organizations should develop a mobile application strategy that enables them to capitalize on the unique opportunities presented by mobile technology. "If done well, mobile solutions can expand the channels of communication with customers, employees and business partners, and can result in better customer retention, increased sales, improved employee productivity, and more," said Johan Jacobs, research director at Gartner. Read more > Featured White Papers Best Practices to Clean Out Costly, Overgrown App Portfolios This white paper describes an application portfolio management solution that can streamline and optimize your application portfolio, combining integrated analysis and planning to help your organization cut IT costs, reduce risk, and free up funds for innovation. •  Five Tips to Avoid IT Audit Stress •  New APM eBook for Day-to-Day Performance Management •  Traditional Backup Is Dead — Now What? Ten Steps to Successful Virtual Desktop Deployments for SMBs Key steps that have to be taken before the benefits of VDI can be realized. Six Steps to Prevent Mobile Malware Attacks Mobile malware is now very much a reality and a growing threat. The truth is, malware can end up on a mobile device and it can be difficult for end users to know if they've been infected. Download: Guide to the Secure Hash Standard This standard specifies hash algorithms that can be used to generate digests of messages. The digests are used to detect whether messages have been changed since the digests were generated. Latest White Papers A Buyer's Guide to Application Lifecycle Management (ALM) Prepare Yourself: How to Overcome Objections to Data Governance The Data Migration Roadmap Is Here Getting Comfortable with Cloud Storage: Encryption Is the Key A Layered Approach to Optimizing the DC — and Your IT Investment Check out this webcast to learn how business intelligence software can deliver a breadth of capabilities that are needed in practically every area of your business. Register Now > "Let us pause, for a moment, to mourn the passing of an era. Gone are the days of shooting-from-the-hip leadership and cowboy managers whose intuition, conviction, and, yes, ego drive our businesses to success or failure." Excerpt from Loraine Lawson Integration Blogs Kenneth Hardin Governance and Risk Isolating Sensitive Bits of 'Big Data' Key to Compliance Mike Vizard IT Unmasked Getting IT Out of the Hadoop Way Rob Enderle Unfiltered Opinion TechEd2012: Priming Windows 8 for Business Develop, Deploy, Distribute with Prod-Ready DB Software   Add DB2 to your data skills repertoire. Get hands-on with the free and all new DB2 10 Express-C software. Download it now > This e-mail is sent by: IT Business Edge, property of QuinStreet, Inc. Attn: Newsletter Subscription Dept. 950 Tower Lane, 6th Floor Foster City, CA 94404 Copyright © 2012 QuinStreet, Inc. All rights reserved. E-mail Reports Sign up for these additional e-mail reports to get the best return on your company's technology and talent: •  Aligning IT & Business Goals    •  Optimizing Infrastructure    •  Integrating the Enterprise    •  Maximizing IT Investments    •  Business Tools & Templates •  IT Careers •  Leveraging Enterprise Software •  Managing Compliance Standards •  Mobile and Telecom •  Fortifying Network Security •  Daily Edge Privacy Policy     Manage Subscriptions     Unsubscribe     Contact Us     How to Advertise