Don't Let Mobile App Missteps Drive Customers Away

Finding us in your spam mailbox? Please add us to your address book! Trouble viewing this email? View in Browser  Manage my subscriptions Aligning IT and Business Goals June 13, 2012 Ten Mistakes That Can Ruin Customers' Mobile App Experience While organizations are judiciously deploying their mobile application strategy, there are 10 major mistakes that cause mobile customer service failure, according to Gartner. Organizations should develop a mobile application strategy that enables them to capitalize on the unique opportunities presented by mobile technology. There are four areas that need to be addressed when developing this strategy: demand, supply, control and risks/issues. Read more > Featured White Papers The Business of Social Business: Where to Find Value This Forrester Research report reveals the keys to delivering an enterprise social networking solution that is well adopted by employees and makes them more productive and engaged by demonstrating real business value. •  BI in the Cloud: The Right Time Is Now •  Why Do Master Data Management Projects Go So Wrong? •  Only 23% of SMBs Backup Data Daily — Do You? Your Roadmap to Buying Business Software With tens of thousands of business software programs available, how do you know which direction to go? Happy IPv6 World Launch, ISPs, Now Get Back to Work It is a milestone in the evolution of the addressing scheme, but by no means the end of the development cycle. Download: Document Security Needs Assessment Tool How much confidence does your organization have in the authenticity of its documents and supporting workflows? Latest White Papers Private Clouds and the Data Warehouse in Action Best Practices to Clean Out Costly, Overgrown App Portfolios The 5 Characteristics of Orchestrated Service Management The Top 10 Reasons for Choosing Open Source Data Integration A Layered Approach to Optimizing the DC — and Your IT Investment Check out this webcast to learn how business intelligence software can deliver a breadth of capabilities that are needed in practically every area of your business. Register Now > "Content delivery networks (CDNs) can cut traffic by strategically caching content. An important byproduct is that a CDN enables the company to avoid the pitfalls of using the public Internet to traffic its data." Excerpt from Carl Weinschenk Data and Telecom Blogs Arthur Cole Infrastructure The Challenges of App Management on the Cloud Susan Hall Charting Your IT Career Dice Survey: 73 Percent Plan to Hire in '12 Second Half Rob Enderle Unfiltered Opinion Oracle vs. HP: In This Divorce, You're the Kids and Dad's Nuts Five Tips to Improve Your Software ROI   Which strategic and innovative investments should you focus on today to deliver the critical competitive advantage you need? Find out now > This e-mail is sent by: IT Business Edge, property of QuinStreet, Inc. Attn: Newsletter Subscription Dept. 950 Tower Lane, 6th Floor Foster City, CA 94404 Copyright © 2012 QuinStreet, Inc. All rights reserved. E-mail Reports Sign up for these additional e-mail reports to get the best return on your company's technology and talent: •  Aligning IT & Business Goals    •  Optimizing Infrastructure    •  Integrating the Enterprise    •  Maximizing IT Investments    •  Business Tools & Templates •  IT Careers •  Leveraging Enterprise Software •  Managing Compliance Standards •  Mobile and Telecom •  Fortifying Network Security •  Daily Edge Privacy Policy     Manage Subscriptions     Unsubscribe     Contact Us     How to Advertise